Welcome to King's Dominion

Atelier of the Deadly Arts

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Deadly Class / Press Kit

Welcome to King's Dominion Atelier of the Deadly Arts

Based on the graphic novel of the same name, Deadly Class follows a homeless, disillusioned teen named Marcus who is recruited into a secret academy for the Deadly Arts. Set against the backdrop of unsanitized '80s counterculture, this coming-of-age story is a gritty portrayal of a teen's fight to find his place among a community of the deadliest characters in the world. For this campaign, I oversaw the development of every piece of visual creative that went out the door, from key art to motion graphics. I also developed the style guide for the campaign's visual identity, taking graphic cues from the comic series as well as the '80s underground punk scene.

ROLE: Art Director & Designer CLIENT: SYFY, Sony Pictures TV Year: 2019

Credits:
Role — Art Director & Lead Designer

Creative Director — Peter Gatto
Production — Cathy Lee, Robyn Matters
Agency — BOND, Refinery
Additional Design — Liza Bruno, Eric Vazquez, Jenny Garcia
Motion Design — William Wang, York Capistrano
Creative Director/Copy — Justin Grazioli, Whitney Shin
Photography — Miller Mobley

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